- Home
- Online Shop
- Foster grant
In 1929, Sam Foster sold his first pair of sunglasses on the Atlantic City boardwalk, and launched not just a company but a nationwide demand for The Original American Sunglass Brand®. During the golden era of Hollywood, Foster Grant became the sunglasses of choice for style icons and celebrities such as Raquel Welch. That star power led Foster Grant to launch its iconic “Who’s That Behind Those Foster Grants®” advertising campaign, which went on to become one of the world’s most well-known slogans and was recognized in Ad Age’s “Top 100 Campaigns of the 20th Century.” ABOUT US Foster Grant is proud to partner with non-profit organizations that are making a difference in people’s lives. Since 2008, we have donated over 11 million pairs of reading glasses to RestoringVision – helping people who would otherwise not have access to eyewear. CHARITABLE PARTNERSHIPS Since 2014, Kat Graham has been the face of Foster Grant. Kat is a talented actress, musician and producer who has starred in movies such as “How It Ends,” “The Rise of the Teenage Mutant Turtle” and “The Holiday Calendar”, as well as TV shows such as “The Vampire Diaries”. She is a tireless humanitarian and actively supports UNHCR, GLAAD, The Water Project and Empower 54. REAL STYLE THAT’S REALLY AFFORDABLE Our company, our design philosophy and our promise to customers can pretty much be boiled down to two words: real style. “Real style” means eyewear that’s effortlessly fashion-forward, yet personal and unpretentious. It means genuine quality that you can see and feel, at a price that’s easily within your budget. And it means fresh, contemporary designs inspired by the latest trends in eyewear. From our studios in New York, London, Milan, Mexico City and Hong Kong, our designers continually search the globe for the newest looks and inspirations. They then expertly blend color, proportion and details to create styles that are as uniquely wearable and comfortable as they are affordable. OUR BRAND AMBASSADOR Effortless Style Fashion-forward palette of designs inspired by the latest trends and best styles, reinterpreted to effortlessly fit and flatter you. True Quality A legacy of eyewear design expertise. Every pair is made with true quality you can see and feel. Accessibility Widely available across distribution channels. Most styles under $35. Learn more about Specs for Specs® >In May 2020 we launched our Specs for Specs® program. For every pair of glasses purchased from the Sofia Vergara® x Foster Grant® collection, a pair of readers will be donated to people with vision problems in underserved communities around the world, through our partnership with RestoringVision. In August 2018, we debuted Kat’s first ever collection of sunglasses: Kat Graham x Foster Grant. Learn more about Kat Graham >Shop Kat’s collection >Raquel-Welch-Ad As our company – and customers – grew up, it occurred to us that reading glasses could, and should, be every bit as stylish and contemporary as our sunglasses. So we turned our designers and technologists loose, and revolutionized the readers category for a new generation of people who didn’t want to look like their grandparents or pay prescription-grade prices. Today, Foster Grant is recognized as a global leader in the eyewear industry, ranking #1 in the U.S. for sales of sunglasses units, #2 in the world for sunglasses and #1 in the world for readers.










